What Is DuckDuckGo & Who Uses This Alternative Search Engine?

For many years, websites have collected user data to sell to third party sites or to use for their targeted advertising.

The most famous examples include Facebook and Google.

Submission of advertisement or Showing relevant search results What you wanted about Boots sounded like a relatively harmless use of personal data that worked (what seemed to be) to everyone’s benefit.

Then the data scandal started.

from there microsoft hotmail scandal To cambridge analytica As far as 2020 zoom scandalOnline users have felt the brunt of the leaked data.

These scams have made users more aware of how their data is being used on the web – and to the surprise of many How to get more privacy online,

Enter DuckDuckGo.

What is DuckDuckGo?

DuckDuckGo is a search engine created by Gabriel Weinberg in 2008. This search engine is dedicated to the online privacy of its users.

their Search features include,

  • Map.
  • Season.
  • Local Business Answers.
  • News.
  • Images.
  • Video.
  • products and purchases.
  • definitions.
  • Wikipedia Reference.
  • Currency Conversion.
  • flight information.
  • The calculator.
  • Timer.
  • game score.
  • Question and Answer Reference.

DuckDuckGo also includes what they call bonus features:

  • Shortcut commands that take you directly from search engines to other websites.
  • Language and region localization.
  • Customizable themes including a dark theme.

DuckDuckGo also has apps and extensions for various operating systems and browsers.

So, you can still use Chrome, Safari, or any other favorite browser and avoid being tracked.

DuckDuckGo User Statistics

DuckDuckGo is Second most popular mobile search engine in America

DuckDuckGo Users Made Over 8 billion Search queries in the first quarter of 2022.

DuckDuckGo holds 0.68% of the worldwide search engine market share.

However, in the US, DuckDuckGo has 2.51% of search engine market share.

DuckDuckGo Chrome Extension App Is Over six million users,

There’s an ad on DuckDuckGo 10 times cheaper than Google,

DuckDuckGo has picked up $13 million in money.

Works with DuckDuckGo employees 172 people,

How is DuckDuckGo different from other search engines?

When you visit a website, that website notes your IP address through the network router so that they know where to send the information.

Usually, a website stores your IP address and data.

However, DuckDuckGo promises to hide your IP address when using its search engine.

When you click on a search result, the link redirects to an information request to prevent your search terms from being sent to the site.

Essentially, sites know you visited them, but they don’t know where or with whom. keywords,

Additionally, to provide a personalized search experience, Googleyahoo, and binge Track your search history and personal data (even in incognito mode).

This practice helps these search engines to deliver targeted advertising and personalized search results.

DuckDuckGo takes the opposite approach from other search engines.

DuckDuckGo promises to avoid collecting that much data so you can avoid the “filter bubble.”

DuckDuckGo’s search results are not customized based on personal preference, search history, or location.

no archived search history

Think about everything you look for online: medical information, financial solutions, location-based questions, and more.

Some of those discoveries can be very personal.

Other major search engines sell that information to advertisers so they can show you personalized ads.

DuckDuckGo promises to never store your search history.

Every time you use DuckDuckGo’s browser, you can expect a new search result.

So how do they make money?

Of course, by still showing you ads.

The difference, however, is that DuckDuckGo targets the keywords you search for, rather than based on you.

So, if you search for a pen, it will show you ads for the pen.

However, if you search for stationery, it will show you ads for stationery.

No third-party tracker

Did you know that Google tracks website visitors 86% Among the top 50,000 websites globally?

This is because many sites use Google Analytics to help track visitors. Additionally, Google runs the three most widespread non-search ad networks that most sites use: Adsense, Admob, and DoubleClick.

That’s why it’s hard to get away from Google. Yahoo and Bing also track your Internet usage to create profiles on you.

Facebook is another tech giant that tracks users behind the scenes.

However, their coverage is only 36% of the top websites.

DuckDuckGo’s browser and mobile app Promise to block trackers from other search enginesFacebook, and other trackers.

So for those who want to remain anonymous while exiting the search engines, DuckDuckGo could be your answer.

unfiltered result

have you ever heard of filter bubble,

A filter bubble occurs when users find information that reinforces their own beliefs.

Given that Google, Bing and Yahoo are best known for providing personalized search results, you can imagine that this happens quite often.

What does this mean for searchers?

If you have political leanings or other ideologies, the major search engines remember this and filter out content they think you’ll miss.

Therefore, there is a greater chance of results that you already agree with.

DuckDuckGo, on the other hand, believes that search results should be fair.

Therefore, their search results page gives equal results to everyone, regardless of their political preference, cultural bias, or other demographics.

Which crawler does DuckDuckGo use?

DuckDuckGo uses over 400 sources To provide results, sources such as:

  • Bing.
  • Yahoo.
  • Apple Maps.
  • Wolfram Alpha.
  • Yandex.

They also use DuckDuckBot, their web crawler, and other crowd-sourced sites like Wikipedia to create their equivalent snippets.

However, they explicitly confirm that they do not use any of Google’s sources.

Additionally, as part of their strict privacy policy, they promise that they will never share any personal information with their partners.

This is reassuring for those who want their internet usage to remain private.

Advantages and Disadvantages of DuckDuckGo

Although Google is still at the top, the number of users of DuckDuckGo continues to grow.

They do not track users, so it is impossible to get exact numbers.

but DuckDuckGo reports that 80 million people Used your search engine as of November 2020.

While DuckDuckGo may look like The perfect solution for people with privacy concernsThis alternative search engine has some advantages and disadvantages.

Pros of DuckDuckGo:

  • Complete privacy while searching.
  • Creates a shortcut to take you directly to the website.
  • Clean interface.
  • No targeted ads.
  • Fair search results.
  • One-page search results.
  • No social engineering based on your searches.

Cons of DuckDuckGo:

  • There are not as many search engines as Google, Yahoo, or Bing.
  • The search algorithm is not that advanced.
  • Limited search results.
  • No protection against malware or viruses.
  • Weak ranking factor.
  • The mapping and image results are not as good.

If you value your online privacy and don’t mind taking a few extra minutes to search, DuckDuckGo is a viable option.

However, if you prefer all the bells and whistles of the other major search engines, remember that those luxuries come at a price.

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Featured Image: Iconbunny11/Shutterstock

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