Twitter To Roll Out Notifications For Search Terms


Twitter has been spotted working on a new feature that will allow users to subscribe to push notifications for specific search terms.

When a search term is subscribed to, users will receive alerts as new tweets are published with that term or phrase.

This feature was discovered by Android developer Dylan Roussel in a pre-release version of the Twitter mobile app:

called ‘Search Subscribe,’ This addition to Twitter is being prepared for a future version of the mobile app.

This feature seems to have been taken directly from TweetDeck. Given the last remaining TweetDeck app will be shutting down next month, it’s nice to see one of the app’s best features live elsewhere.

The Search subscription looks simple enough to use. Russell’s tweet shows a two-step process for setting up notifications.

Enter a word or phrase in the search bar and tap the bell icon on the right. Twitter will then display a message letting you know that you are subscribed.

Russell noted that he hasn’t received any notifications yet, so it’s not known what the notifications will look like when the feature eventually launches.

It is also not known how often the alerts will be sent.

On the one hand, it can be a helpful way to keep track of things like brand mentions. You can subscribe to Tweets featuring your company name and get alerted even when people don’t mention you.

On the other hand, depending on how the notifications are delivered, it can be an intrusive nightmare if you subscribe to a word that’s tweeted about dozens of times a minute.

Will Twitter notify users about this? everyone tweet, or just above Tweet?

Perhaps Twitter will offer an option to customize the notifications so that you can set your desired frequency.

We’ll have to wait until the feature rolls out to know for sure. It is currently available in Twitter Alpha, which is generally recommended for use by developers.

It will be more widely available in a future update, which could be the next update or a few versions down the line.


Featured Image: Sandy Herta / Shutterstock





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