How Our Fur-Babies Are Changing The Way We Work

Who hasn’t spent hours watching cat videos, watching a farmer wake up his animals on Tik Tok, or just enjoying some quiet moments with his bird, spider, snake or lizard?

Human and animal life have been closely related since ancient times.

It’s no surprise that there is a growing trend to include pets at home, at work, and when shopping.

Today, customers are demanding more pet-friendly products and services.

Even workplaces are creating pet-friendly perks to improve morale and work-life balance.

We are doing the same. In conjunction with the company-wide mental health day, Search Engine Journal will participate in national pet day holiday Along with hundreds of other companies around the world.

target? Giving pet parents more time with their loved ones and promoting good mental health.

And we are not alone.

Pets are taking over our lives and our workplaces

Animals have traditionally played four important roles in work:

  • Working with humans: supporting animals, farms, drug enforcement, etc.
  • Organization’s focus: zoo, aquarium, pet store, etc.
  • Companion animals were brought into the workplace.
  • Companion animal in the house.

guess that 70% Families in North America have at least one pet.

And given what we’ve experienced collectively over the years, they’re becoming a key factor in deciding where we operate and what we buy.

Google reports that . searches for [pet friendly restaurants] since the pandemic.

So do other related searches like [pet friendly hotels] And [pet groomer],

pet grooming search trendsScreenshot from Google Trends for [pet groomer]Google Trends, April, 2022

But it goes far beyond just different shopping habits.

pet friendly search trendsScreenshot from Google Trends for [pet friendly hotels]Google Trends, April, 2022

recently Study found that six out of ten people left their jobs because their workplace was not pet-friendly.

An overwhelming 71% have made significant life changes because of their pets. Ahead:

  • 48% of respondents said that pets improved productivity at work.
  • More than 2/3 of the respondents said that pets helped them form an average of seven new friendships at work.
  • 42% said their offices stock pet supplies like bowls and bags.

Why do pets work at work?

We know that pets have a positive impact on employees and customers. Studies show that they increase the number of positive emotions that work teams feel and increase the number of prosocial behaviors during the workday.

But the benefits go far beyond just being happy.

Pets help people deal with stress and uncertainty, providing much-needed relief in stressful moments.

And anyone whose dog just got her out of bed at 7 a.m. on a holiday will tell you that many pets thrive on routine (and even demanding), which helps them stay motivated and start the day. helps in.

Pets often require attention or need to be let out during the day, encouraging employees to take some time to hang out. Or at least do something different.

This space gives a fresh perspective on problems and maybe even a little creative inspiration.

Pets also give employees a sense of control and unconditional affection. Sometimes, it’s just what we need.

After all, they won’t bite you if your report is late or they won’t pounce on you if you make a mistake and lose some money.

Don’t forget that customers often enjoy pets too.

Perhaps the most powerful are the deep socio-psychological relationships.

Pets provide us with easy conversation starters and a point of connection. It is far easier to connect with someone than a pet.

If they like pets, they are just like you. They are part of your “group”.

Social psychology research shows us that in/out-group bias can be a powerful driver of society, culture, and connectedness.

We like people we recognize as being like ourselves. And we trust them even more.

Pets also tie home and work life together, potentially increasing company loyalty and improving working relationships between teams and team members.

There is a halo effect.

If you have touching or memorable moments with your pet at work, they make you feel good while working and in that context.

You associate those positive feelings and moments of affection with your job (or at least the place you work), counteracting negative feelings and your association with work and stress.

In fact, when people are allowed to bring their pets, they report extreme job satisfaction.

How to Bring the Benefits of Pets to Your Business

Creating official pet policies is just one way to become more pet friendly.

Make room for them. Google, for example, often encourages its employees to bring their pets to work. And Doogleplex is worth a look.

Incorporate them into the company culture. Use team-building opportunities. You won’t be the first workplace to do so.

heroine Employees can enjoy up to 7,000 of the company’s dogs at their Seattle headquarters on any given day.

sales force openly puppy-licensed Its pet-friendly culture with Puppyforce.

Can’t really have pets in your business? There are still plenty of ways to be pet-friendly.

Be creative or incorporate them into your marketing.

Fundraise for local animal shelters or partner with animal, environmental, or guide dog training organizations.

And it’s not always customer-facing.

Consider the needs of employees who may have pets in their home. For example, it can make things like extended travel more difficult. initiative like national pet day holiday Can be an excellent mental health day and an opportunity to support pet owners.

You can also consider perks like pet care gift cards, special gifts or regular deliveries of pet boxes.

What about those working from home?

Lizards, spiders, snakes, puppies, senior cats… all kinds of critters can improve your day and make the job easier to handle. Improve your work-life balance by spending a few minutes with them throughout the day.

Here at SEJ, pets (and children) make regular appearances during meetings.

We also have an official SEJ-AnimalBros channel on Slack. This is where we laugh at the fun, spontaneous moments when a pet has destroyed another object, and rejoice with each other when one of us brings in a new pet.

Those who do not have pets can join in and lead precarious lives through the pets of others.

Have an unconventional pet? Even better. An estimated 69% of those surveyed said that rodents broke the ice at meetings more often than other pets.

So, don’t be afraid to show off those scales, spine or snout.

After all, if you love your pets, someone else will love them too.

Featured Image: Shutterstock/Konstantin Aksenov

Referenced Tasks:

Colarelli, SM, McDonald, AM, Christensen, MS, & Hohents, C. (2017). A companion dog increases prosocial behavior in work groups. Anthrozoo, 30, 77-89.

Shabram, K., & Maitlis, S.. (2017). Conversations on the challenges of a calling: Emotion and enacted sensibility in animal shelter work. Academy of Management Journal, 60, 584-609.

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